Small-format media vehicles are terrific for tactical campaigns. Easy to install banners, flags, mupis and lamp posts are ideal for displaying promotional material that might need regular or urgent changing throughout your marketing campaign.
Small format mediums are not a new product for Kenya, a number of competitors have been offering the suburban signs for the past.
ENG Kenya’s challenge in introducing a product in this area was therefore to come up with a product that would rise above these popular products and deliver more to advertisers. The answer lay in the development of a new product dubbed the 'Mupi.'